Have you experienced that one moment in a movie that changed your life? I have. And have you lived by what you learnt? I have. If you have never experienced such a “Bingo!” moment, this scene might inspire you to be on the lookout for your lightbulb moments. They are everywhere – grab them before they slip away.
I’m a words person, not a numbers person, and yet I’ve seen how the strategic inclusion of numbers makes the copy that I write and the training that I offer that much more powerful.
Bad parenting can create monsters. Why is there so much violence against women and children? Why so many rapes? Can it be changed?
WARNING: Sensitive readers might be triggered by some of the content.
I was all set to pen a scathing indictment of mission and vision statements; items I occasionally refuse to write for my clients unless doing so culminates in a refusal to pay me. I hate them. And I’m not shy to say so.
October is still spring, if ever it is longer than ten minutes. It’s the month of the Jacarandas in Pretoria and the arum lilies in the Western Cape. It’s the month that inspires the arts. Dis die mooiste mooiste maand.
With thanks to Sam J Basch for the image of the Jacarandas https://koisan.co.za/
Only one in nine people is a natural salesperson. The rest of us hate selling. Because, when it doesn’t work, it feels a lot like rejection. And rejection brings emotional pain. So let’s equip ourselves with better selling tools – especially in the age of COVID-19, when panic is everywhere, times are tough, friends are not few but hiding at home, and no-one needs more emotional pain.
When you’re dealing with all of the unfamiliar pressures that accompany digital presentations, you must ensure that all your other ducks are in a row. Here are some quick content, design and presentation tips.
My business policy is not to compete on price. Now I get that sometimes budgets are small. But what I don’t get is clients who pretend that small budgets aren’t small. That annoys me. Here’s why.
This week’s word, herstory, takes us to meet an extraordinary woman from Kenya who changed the collective mind of her country towards the environment and lifted them out of poverty at the same time.
Where does the word creation lead us if we look wider than the traditional concept of art and painting? We enter the worlds of Mary Anderson, Melitta Bentz and Elizabeth Magie. Have you ever heard of them? You will score bonus points if you know what they had in common.
The SAFREA Chronicle is a place where members of the Southern African Freelancers’ Association showcase their talents, while providing interesting, entertaining and thought provoking content for readers and viewers.